-
Invisible Children's Web Strategist Gives A Crash Course In Going Viral | Fast Company
I just did a long interview with Invisible Children’s web strategist/tech guy, Javan Van Gronigen for @fastcompany. What happens when your firm launches the most successful non-profit viral video in web history? He explains at the link below.
No pointers on how to keep an equally viral video of your founder naked on a street corner out of the public eye? Bummer.
-
The Importance of Facebook Cannot be Overstated
Selected slides from a larger comScore deck examining global social networking, microblogging and mobile trends. Select any thumbnail to embiggen.
In related news, it’s estimated that Facebook will attract its 1 billionth user this August. That’s 14 percent of the global population.
Images: via comScore.
So true.
(Source: futurejournalismproject)
-
In case you missed it: We recently came out with a great new report with the Project for Excellence in Journalism about how people get news and information about their local community. Some of the major findings include:
- Local TV news remains the most popular source for local information in America, but adults rely on it primarily for just three subjects—weather, breaking news and to a lesser extent traffic.
- Newspapers (both print and on the web) are the source Americans turn to most for a wider range of information than any other source.
- The internet has a strong hold in the local community, as web-only outlets are now the key source of information on some key subjects such as education or local business and restaurants. Among adults under age 40, the internet rivals or surpasses other platforms on every single topic area except one (breaking local news).
Want to learn more? You can explore for yourself the changing ecosystem of how people get local news with this interactive infographic, or read the report in full on our website.
-
![Choose one!
[via.]](http://24.media.tumblr.com/tumblr_lfr1m2jy6X1qav0zeo1_500.jpg)
Choose one!
[via.]
-
The Internets continue to outpace other platforms as the source for news consumption.
Via Pew Research Center for People and the Press:
The internet is slowly closing in on television as Americans’ main source of national and international news…
…An analysis of how different generations are getting their news suggests that these trends are likely to continue. In 2010, for the first time, the internet has surpassed television as the main source of national and international news for people younger than 30…
…Among those 30 to 49, the internet is on track to equal, or perhaps surpass, television as the main source of national and international news within the next few years.
The complete report is downloadable via Pew and includes the survey questions asked.
Amazing.
(Source: futurejournalismproject)
-
![msnbc:
He got a job! And a house, too! Here’s the latest on the ‘golden-voiced’ [formerly] homeless man.
The Internet is amazing.](http://25.media.tumblr.com/tumblr_lek6ft5xDz1qc52lxo1_400.jpg)
He got a job! And a house, too! Here’s the latest on the ‘golden-voiced’ [formerly] homeless man.
The Internet is amazing.
-
It’s true: I have zero attention span on the Internet.
-
Rolling Stone—and Esquire, and Vanity Fair, for that matter—put out stories that are just as good as the stories in The New Yorker, The Atlantic, or any other high temple of journalism. But those stories are interspersed with such a great quantity of formulaic celebrity profiles and grooming tips that one is unable to take the magazine as a whole seriously. Everyone knows that you don’t need to subscribe to Rolling Stone in order to read the five great stories they publish every year; just wait until you hear those stories mentioned elsewhere and check in then. So whether you think Politico stole RS’s story or not, the fact remains that it doesn’t much matter for the magazine itself. The credit for this piece will go mostly to Michael Hastings, the author; for Rolling Stone, it is simply another reason to check in with them once every few months.
—
Hamilton is right, in the same way I don’t really go to Gawker anymore and read it from top to bottom. I’m usually led to articles at Rolling Stone or Gawker by individual tweets or by people who link to a specific articles on their Tumblr.
It’s not that Gawker and Rolling Stone don’t produce great content, it’s just that there are so many other places taking up my attention that I can’t be bothered to scan their entire sites to find the best articles. I rely on the smart people I follow to bring the best things to me.
(via soupsoup)
So, if you boil it down, it’s all user-generated content. They might not generate the actual article, but without their tweet or blog post, you wouldn’t otherwise have seen it.
The Internet is a beautiful place.
